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Motivations for creating profiles in nonymous environments (in other words, environments in which personal identity information is readily available), such as personal Web pages and social networking sites, may also differ from those who choose to create a profile in an environment in which users may remain anonymous.
The manner in which we manage impressions might therefore be intricately linked to the type of online application being used as well as the motivation for taking part in a specific online activity.
Therefore, communications will take place primarily between individuals who have had some form of previous contact off–line.
One place where encounters with strangers are likely to take place more frequently however is the chat room (Nie and Erbring, 2002; Mileham, 2007).
A key feature of online impression management is increased control over self–presentation.
For example, pictures can be carefully selected and even edited.
Nevertheless, the majority remain anonymous, probably many more than for social networking sites and blog authors.
There are sex differences in the types of information posted on chat room profiles, with women tending to include more personal information.
With the increasing popularity of social networking sites (SNSs), it is now relatively easy, even for novice users, to have an online presence.Furthermore, older users are more likely to post information about relationship status and location than younger users.These sex and age differences in profile content may be a consequence of the different motivations for using the service as well as disparities in self–disclosure norms.One does not need to be proficient in computer programming to design a simple online profile as a means to interact with others.Although Lenhart and Madden (2007) found that that 49 percent of U. teens using SNSs do so to make new friends, the existing literature suggests that SNSs are used principally to maintain pre–existing off–line networks (boyd and Ellison, 2007; Ellison, , 2007).